Ad Dimensions and Specifications
Effective January 2008
| Specifications & Requirements | |
| Printing Process: | Web Offset |
| Binding Process: | Saddle-stitch |
| Publication Trim Size: | 8 1/2" x 10 1/2" |
| Display Ad Dimensions — Non-Bleed | ||
| Inches (decimal) | Inches (fraction) | |
| Spread | 16w x 9.3h | 16" x 9 5/16" |
| Full page | 7.45w x 9.3h | 7 1/2" x 9 5/16" |
| Two-thirds page | 4.86w x 9.3h | 4 7/8" x 9 5/16" |
| Half page (horizontal) | 7.45w x 4.55h | 7 1/2" x 4 1/2" |
| Half page (vertical) | 4.86w x 6.8h | 4 7/8" x 6 13/16" |
| One-third page (square) | 4.86w x 4.55h | 4 7/8" x 4 1/2" |
| One-third page (vertical) | 2.4w x 9.3h | 2 3/8" x 9 5/16" |
| Quarter page (square) | 3.625w x 4.55h | 3 5/8" x 4 1/2" |
| One-sixth page (horizontal) | 4.86w x 2.28h | 4 7/8" x 2 5/16" |
| One-sixth page (vertical) | 2.4w x 4.55h | 2 3/8" x 4 1/2" |
| Display Ad Dimensions — Bleed | ||
| Inches (decimal) | Inches (fraction) | |
| Full page | 8.75w x 10.75h | 8 3/4" x 10 3/4" |
| Trim Size | 8.5w x 10.5h | 8 1/2" x 10 1/2" |
| Spread | 17.25w x 10.75h | 17 1/4" x 10 3/4" |
| Trim Size | 17w x 10.5h | 17" x 10 1/2" |
| Hold live matter 1/4" from the trim. | ||
| Marketplace Dimensions | ||
| Inches (decimal) | Inches (fraction) | |
| One-third page (vertical) | 2.25w x 9.375h | 2 1/4" x 9 3/8" |
| One-third page (square) | 4.81w x 4.75h | 4 13/16" x 4 3/4" |
| One-quarter page (vertical) | 2.25w x 7.13h | 2 1/4" x 7 1/8" |
| One-sixth page (horizontal) | 4.81w x 2.31h | 4 13/16" x 2 5/16" |
| One-sixth page (vertical) | 2.25w x 4.62h | 2 1/4" x 4 5/8" |
| One-eighth page | 2.25w x 3.5h | 2 1/4" x 3 1/2" |
| One-twelfth page | 2.25w x 2.31h | 2 1/4" x 2 5/16" |
| One inch | 2.25w x 1.06h | 2 1/4" x 1 1/16" |
